B.Tomorrow: represents our journey towards a more sustainable future. It represents every step we take within our organisation to contribute to this common goal, but also our hope to inspire other to do the same. It stands for the idea that together; we can make a difference. In short, it is a vision and an approach in one: let's lead our lives to contribute to a better tomorrow.
Let's B. Tomorrow!
OUR PROMISE
Sustainability at Björn Borg is about:
For each collection, we introduce new products made from sustainably sourced materials and our goal is that by 2022, 100% of our products will be sustainable.